Summary

OnePlus and Spotify are driven to create the best possible product and user experience for all users. Both sides have expressed interest in the partnership to bring the benefits of Spotify to OnePlus users everywhere, with a particularly strong interest in software feature collaboration

In this project, I’m the Lead Product Owner, representing OnePlus to propose concepts to Spotify. Eventually, Spotify provided a 3-month premium for OnePlus users in India and aligned on 3 key features: watch control, alarm, and widget in the 2021-2022 product roadmap

 
 

Role

  • Product Owner

  • Business Partner

 

Deliverables

  • Product proposal

  • Product roadmap

  • Product requirements & user stories

  • Wireframes

OnePlus x Spotify Proposal
 

Challenges

partnership challenges
 

Process

 

Team Structure

 

Pitch Deck

 

Product Proposal

 

Product Integration & Roadmap

 

Next Steps

  • Bi-weekly meeting with Spotify to update:

    • sales

    • key metrics: installation %, WAU, MAU

    • product status

  • Weekly PM meeting to update status:

    • watch

    • shelf

    • alarm

    • game toolbox

  • Product workshop to collaborate on potential features and marketing campaign